On August 14, 2025, at the Ariyana Convention Centre Danang, the press conference for HorecFex Vietnam 2025 took place, unveiling full details of the technology and innovation exhibition and forum for the hotel, restaurant, and catering (HORECA) industry. Scheduled for August 26–27, 2025, in Danang, the event will bring together over 3,500 delegates, 80+ technology booths, and more than 55 domestic and international speakers. Continuing to choose Danang after the success of 2024, HorecFex Vietnam 2025 reaffirms the city’s position as a central MICE hub, balancing its role alongside Hanoi and Ho Chi Minh City in the professional exhibition sector.
A panoramic view of the press conference launching HorecFex Vietnam 2025 at the Ariyana Convention Centre Danang
Mr. Nguyen Duc Quynh – Chairman of HorecFex Vietnam, stated that the event will be an essential forum for HORECA businesses to update their knowledge, expand networks, and find solutions to boost competitiveness in a rapidly changing market.
In the wake of the success of HorecFex Vietnam 2024
Following the success of HorecFex Vietnam 2024, which made its mark as the first international HORECA technology event in Vietnam attracting over 2,500 attendees and global brands such as Microsoft and Oracle, this year’s edition expands in scale. It aims to create a professional playground where hotel, restaurant, and F&B industry leaders, investors, and experts can find solutions, inspiration, and potential partners.
Mr. Andre Pierre – Vice Chairman of HorecFex Vietnam, shared: “After the merger, Danang now has more than 2,000 hotels with a capacity of 100,000 room nights, demanding streamlined, efficient management capabilities. Technology adoption is critical to optimizing operations and maintaining competitive advantage, and HorecFex is the bridge to make this a reality.”
Mr. Andre Pierre – Vice Chairman of HorecFex Vietnam
Innovation Spotlights and expert forums on the future of hospitality at HorecFex Vietnamm 2025
HorecFex Vietnam 2025 will showcase cutting-edge innovations including service robots, reception robots, Unitree robotic dogs, and Meta VR glasses – all designed to optimize operations and enhance service quality.
Alongside the exhibition is a series of in-depth forums covering three key themes:
- Shaping the Future of the Hotel Industry: market analysis, unlocking MICE tourism potential, and wellness & spa trends.
- Sustainable Development: sustainable tourism certification solutions, new leadership models, and modern hotel management.
- Building Future Leadership: effective restaurant business strategies, financial management, the role of women in the industry, and applications of AI and ChatGPT.
Recption Robot at HorecFex Vietnam 2025
Unveiling culinary experiences with “Vietnam – Culinary Capital of the World”
A major highlight will be the launch of the “Vietnam – Culinary Capital of the World” project, marking a transformative milestone for Vietnam’s culinary industry. The project aims to promote national culinary culture worldwide, offer solutions to improve service quality, optimize business performance, and build a sustainable culinary brand for Central Vietnam.
During the event, attendees can join specialized workshops on modern culinary trends, combined with live experiences from top chefs and industry experts. With the participation of renowned enterprises and organizations such as Accor, IHG, and Hyatt, HorecFex Vietnam 2025 is expected to not only foster connections and partnerships but also strengthen Danang’s position as a culinary hub, enhancing competitiveness, driving innovation, and promoting sustainable growth for the city’s and the nation’s HORECA industry.
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