With increasingly convenient connecting flights from Sydney, Melbourne, Brisbane, or Perth, Da Nang is rising to become a “bright star” on the MICE tourism map for businesses in Australia. The journey to Da Nang is an opportunity to combine work with coastal relaxation, impressively staged events, and Vietnamese cultural experiences. Accommodation and activities: A seamless […]

WHY ARE CORPORATE EVENTS IMPORTANT? THE GROWING VALUE OF THE MICE INDUSTRY

The global tourism industry is witnessing the strong rise of MICE (Meetings, Incentives, Conferences, and Exhibitions), going beyond the concept of mere business trips to become a core driver of economic growth. A successfully organized corporate event doesn’t stop at filling conference halls, but also creates a massive ecosystem of value, from direct economic impacts […]

“WELLNESS MICE” – WHEN HEALTHCARE BECOMES A PART OF THE CORPORATE MICE JOURNEY

The MICE (Meetings, Incentives, Conferences, and Exhibitions) tourism industry is growing stronger every day. Corporate events now no longer revolve solely around conference halls or traditional banquets. Instead, Wellness MICE is the new trend – combining conference activities and corporate events with healthcare and retreats. This is a strategic solution that helps businesses not only […]

DA NANG RANKS IN THE TOP 10 TRENDING GLOBAL DESTINATIONS FOR 2027 – ARIYANA CONVENTION CENTRE DANANG, THE IDEAL COASTAL MICE DESTINATION

Da Nang continues to make its mark on the global tourism map as it was honored by Skyscanner in the Top 10 Trending Destinations in the World for 2027, with a 68% increase in flight searches. The growing appeal of this Central coastal city opens up positive prospects for Meetings, Incentives, Conferences, and Exhibitions (MICE) […]

UNDER 3 HOURS FROM CHANGI: WHY DA NANG IS THE IDEAL DESTINATION FOR CORPORATE RETREATS & REGIONAL CONFERENCES FROM SINGAPORE?

With a direct flight time of only about 2 hours and 50 minutes from Changi Airport (Singapore) to Da Nang International Airport, Da Nang is becoming an attractive choice for corporate retreat and conference programs from Singapore. The combination of convenient distance, international conference infrastructure, coastal resorts, and identity-rich destination experiences helps Da Nang effectively […]

ONE PARTY NIGHT, MULTIPLE EXPERIENCES: WHY SHOULD BUSINESSES COMBINE YEAR-END PARTIES WITH RETREATS?

A Year End Party doesn’t necessarily have to be confined to a single evening. Catching the trend of Da Nang MICE tourism, combining a Da Nang corporate year-end party with a resort vacation, team building, and team bonding activities is turning the summary event into a complete experiential journey – where businesses can reflect on […]

FROM BINH YEN POMELO ORCHARDS TO INTERNATIONAL BANQUET TABLES: HOW FURAMA AND DA NANG’S HOTEL INDUSTRY SUPPORT LOCAL AGRICULTURE

More than 700 delegates and guests attending the Gala Dinner of the Da Nang International Tourism Festival – DITF 2026 had the opportunity to savour Buoi Tru Binh Yen pomelo, a local specialty from Que Phuoc Commune along the Thu Bon River. From farmers’ orchards to an international banquet at Furama Resort Danang, this homegrown […]

ARIYANA CONVENTION CENTRE DANANG BOOSTS MICE PARTNERSHIPS IN SINGAPORE

Present at the Da Nang Tourism Presentation and Networking Program in Singapore, the Furama – Ariyana Da Nang International Tourism Complex continued to expand its presence to international partners, introducing its strengths in combining beach resorts, cuisine, and organizing conferences and events. Mr. Hoang Vinh Sang – Director of Sales, representing the complex, participated in […]

DA NANG TOURISM WELCOMES A NEW SHIFT IN FINANCIAL TECHNOLOGY APPLICATION

Digital transformation is increasingly expanding into many aspects of the customer experience journey, from searching for information and booking services to attending events at the destination. As one of the leading international event venues, Ariyana Convention Centre Danang always closely monitors and supports breakthrough advancements, especially the application of financial technology (fintech) in tourism services. […]

DITF 2026: FROM INTERNATIONAL COOPERATION AGREEMENTS TO DA NANG TOURISM DEVELOPMENT OPPORTUNITIES IN 2027

The cooperation signing ceremony between the Da Nang Tourism Association and five representatives of international businesses and organizations at the Da Nang International Tourism Fair 2026 (DITF 2026) opens up prospects for developing the tourist market, diversifying products, and strengthening linkages among businesses. Not only marking the establishment of partnerships, these agreements also lay the […]