GOOGLE AND TIKTOK COME TOGETHER AT HORECFEX VIETNAM 2026: WHAT IS CHANGING IN THE WAY TRAVELLERS CHOOSE HOTELS?

Before a hotel appears in a search result, a traveler may have already watched dozens of videos, saved several places and formed initial preferences that businesses can hardly see. As TikTok continues to shorten the distance between discovery and booking, Google is bringing artificial intelligence deeper into the process of search and trip planning. The […]

FULL OCCUPANCY DOESN’T ALWAYS MEAN YOU’RE WINNING: STR AND THE CHALLENGE OF READING HOTEL GROWTH CORRECTLY IN VIETNAM

A hotel ends the month with an 80% occupancy rate. That may seem like a satisfying figure. But if competing hotels in the same segment are achieving 88%, the picture immediately changes. In a fast-growing tourism market like Vietnam, the question for businesses is no longer simply “Are we growing?”, but rather “Are we growing […]

DITF 2026 ENTERS THE FINAL STRETCH – READY FOR INTERNATIONAL B2B APPOINTMENTS IN DA NANG

On the morning of September 3, 2026, the Standing Committee of the Da Nang Tourism Association held a working session with the Organizing Committee of DITF – Da Nang International Tourism Festival 2026 to review progress and agree on key tasks during the final preparation phase for the event. Carrying the message “Connecting Partners, Creating Future”, […]

BEYOND THE SUSTAINABILITY CONVERSATION: HOW HORECFEX 2026 IS BRINGING CHANGE INTO OPERATIONS

When mentioning Danang, people often immediately think of its stretch of blue coastline, world-class resorts, or the vibrant pace of life of a tourism-driven city. But over nearly the past decade, the city has also increasingly been recognized as a destination for international conferences, economic forums, and events of international scale and stature. Alongside its […]

HORECFEX 2026: Da Nang and Meetings that Expand Status, More Than Just a Tourist City

When mentioning Danang, people often immediately think of its stretch of blue coastline, world-class resorts, or the vibrant pace of life of a tourism-driven city. But over nearly the past decade, the city has also increasingly been recognized as a destination for international conferences, economic forums, and events of international scale and stature. Alongside its […]

FROM “GROWTH IN NUMBERS” TO “A BREAKTHROUGH IN VALUE” FOR VIETNAM’S TOURISM & RESORT SECTOR

On the afternoon of August 26, 2026, Vietnam Tourism & Resort Real Estate Forum 2026 took place at Ariyana Convention Centre Danang, bringing together representatives from government authorities, industry experts, associations, investors and business leaders to discuss new growth drivers for Vietnam’s tourism and resort real estate market. As the market enters a new phase […]

ĐÀ NẴNG LOGISTICS INTERNATIONAL FORUM 2026: EXPANDING CONNECTIONS, CREATING OPPORTUNITIES

On 13 August 2026, Ariyana Convention Centre was honoured to welcome the Đà Nẵng Logistics International Forum 2026 – a key gathering of representatives from government agencies, international organisations, industry associations, experts and businesses across the logistics, import-export and supply chain sectors. Under the theme of connecting cargo flows along regional economic corridors, the forum […]

COUNTDOWN TO HORECFEX VIETNAM – DA NANG’S PREMIER GATHERING FOR THE HOSPITALITY INDUSTRY

“`html With just over one week to go, HORECFEX VIETNAM 2026 is set to officially take place in Da Nang. The event will be held on August 20–21, 2026, at Ariyana Convention Centre Danang. HORECFEX VIETNAM is a meeting point for the Hotel – Restaurant – Tourism community. This year, the event continues to expand […]

5 CRITERIA FOR CHOOSING A PRIVATE AND PROFESSIONAL MEETING ROOM IN DA NANG

An important meeting can determine a contract, a strategy, or a new partnership opportunity. Therefore, choosing a venue should not be based solely on size or price. Businesses need a space that offers privacy, professionalism, and flexibility. At the same time, the venue should provide comprehensive support throughout the entire event process. So, what criteria […]

WHERE TO FIND A PRIVATE AND PROFESSIONAL MEETING ROOM IN DA NANG?

An important meeting requires more than a well-structured agenda. The venue must also inspire confidence from the very beginning. Therefore, businesses are increasingly prioritising the selection of a professional meeting room in Da Nang. The right venue can enhance the brand’s image. At the same time, it also helps discussions take place more effectively. At […]