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[Da Nang, 26 August 2025] – On its very first day, HorecFex Vietnam 2025 made a strong impression, attracting 3,500 attendees, bringing together more than 120 brands, featuring over 90 speakers, and gaining coverage from more than 100 media outlets. The event has become a key gathering point where businesses, partners, and industry experts in HORECA connect, exchange knowledge, expand collaborations, and update themselves on the latest market trends.
Vietnam’s Biggest HORECA Exhibition
Mr. Nguyen Duc Quynh – Chairman of HorecFex Vietnam – emphasized in his opening remarks:
“Now in its second year, HorecFex aspires to become the annual flagship event for Vietnam’s Tourism and Hospitality industry, and for the wider region. We are proud of the caliber of this year’s forums, featuring over 90 speakers and guests from 20 countries. For the first time, we welcome distinguished experts from the US and Australia, alongside many other global leaders. Remarkably, 40% of our speakers are international professionals, and 40% are women – a reflection of the diversity and inclusivity we champion.
With the theme ‘The Way Forward’, HorecFex 2025 reaffirms its role as a dynamic knowledge hub, while opening new pathways for the industry’s future. The overwhelming attention this year sets a strong foundation for us to design HorecFex 2026 with even more groundbreaking and inspiring content.”
Moreover, to highlight its distinctiveness, the opening ceremony was remarkably led by Robot Ms. Ariyana and Mr. Horecfex, bringing an energetic and unforgettable beginning to the event.
A Tech Exhibition Valued at More Than 42 Billion VND
One of the standout features of HorecFex Vietnam 2025 is the technology exhibition and experiential zone, showcasing state-of-the-art equipment worth more than 42 billion VND. As the first venue of its kind in Vietnam, it offers participants the chance to directly engage with groundbreaking innovations and next-generation technologies that are redefining the future of the HORECA sector.
Vietnam Welcomes Breakthrough HORECA Technologies for the First Time
The exhibition unveiled many groundbreaking technologies, including Epson 4D Mapping Immersive projection with dynamic visual and lighting effects; 3D Virtual Reality experiences by MetaQuest and Samsung simulating hotels and restaurants of the future; a hologram fog screen combined with laser mapping for spectacular visual effects; intelligent service robots; AI-powered facial recognition and fast check-in systems; Bose & WorkPro livestreaming solutions; automatic coffee machines; and Galaxy Pay charging stations.
HorecFex Affirms Its Mission of Pioneering Innovation in HORECA
By combining large-scale organization, insightful content, and state-of-the-art technology experiences, HorecFex Vietnam 2025 not only delivered fresh and unique experiences but also reinforced its pioneering role in showcasing the latest solutions for the HORECA industry. The event has established a sustainable platform for connection, fostering long-term collaborations between businesses, partners, and experts both domestically and internationally.
At the opening ceremony, Mr. Nguyen Trung Khanh emphasized: “In the 2024 Travel & Tourism Development Index (TTDI), Vietnam’s tourism was ranked 59th out of 199 countries and territories. This result reflects not only commendable achievements but also underscores the critical tasks ahead: investing in tourism development, improving infrastructure, accelerating digital transformation, and applying advanced technologies. With the gathering of leading domestic and international speakers and businesses, HorecFex Vietnam 2025 will serve as a platform for connection, experience sharing, and practical solutions, enhancing competitiveness and enabling Vietnam’s tourism to make a breakthrough in the new era.”
The first day concluded with impressive figures and groundbreaking technology showcases, proving the strong appeal of HorecFex Vietnam 2025 as Vietnam’s leading HORECA event. As the event enters its second day, it promises to continue delivering in-depth discussions, valuable business networking activities, and unique technology experiences – opening up even more opportunities for collaboration and trend updates across the industry.
Vietnam’s Leading Events Destination
Ariyana Convention Centre Danang
107 Vo Nguyen Giap, Khue My Ward, Ngu Hanh Son District, Danang.
T: 0236 651 8888
E: events@ariyanacentre.com
W: www.ariyanacentre.com
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