Danang industry eyes the potential of Hong Kong market in 2018, and aim to boost further actions for a sustainable development besides its recent strong markets of China and Korea.
Statistics by the Tourism Department showed that, for the first 6 months of 2018, 7,193 Hong Kong visitors arrived to Danang and witnessed a jump from 11,046 visitors in 2016 to 14,903 visitors in 2017. It is reported to increase 35% last year.
Mr. Johnny Li, Managing Director Gateway Group Limited in Hong Kong opined: “Danang has recently emerged as an attractive destination for foreign visitors. The recent Danang tourism presentation has helped Hong Kong travel agencies gain an in-depth look into luxurious accommodation services as well as the developing MICE market in Danang.”
Mr. Li, together with other 20 representatives from Tour and MICE companies of Hong Kong had just visited Danang in a FAM-Trip, acknowledged the 5-star services and beauty of the city with memorable experience of “Han Market” welcome theme provided by Furama Resort Danang, inspected the beach front Ariyana Convention Centre – the biggest ball room of Vietnam that welcomed 15,000 delegates participated in the APEC Economic Leaders’ Week 2017, breathed the fresh air of Son Tra peninsula, Ba Na Hill and Marble Mountain; or swing a golf club at Montgomerilinks and BRG courses.
Mr. Nguyen Duc Quynh, Deputy General Director of Furama Resort Danang, addressed “New direct flights with just nearly 2h-trip, making Danang a more popular choice for Hong Kong tourists. What we should do is to take advantage of these fights, overhaul further actions such as doing road-show, spreading the beauty images of Danang to the market to boost this sector”.
Earlier, in June, Danang Tourism Department, Furama Resort Danang along with airlines, local businesses including have participated in The 32nd International Travel Expo and the 13th MICE Travel Expo in Hong Kong (ITE & MICE Hong Kong 2018), providing an excellent chance to facilitate Hong Kong and Danang business exchange, thus contributing to promote Danang tourism to Hong Kong market and exploit more tours from Hong Kong to Danang. Located at the gateway of three UNESCO cultural heritages and endorsed with diversified tourism resources, Danang has become a popular destination, well-known for its safety, as well as the hearty and friendly local community.
Recently, China and Korea make up more than 70% of Danang tourism market. To increase the Hong Kong tourists will create a better market mix and sustainable development.